Wednesday, 26 March 2008

Facebook Vs MySpace

Hitwise has some new numbers about social networking sites. Though down, MySpace is still gets the most traffic with 76% of visits in 2007. It’s actually down. Number two, Facebook is up 51%. They monitored 53 different social networking sites to get the data.

What’s surprising it how far behind Facebook is - with just 12.57 percent of visits. People are returning to the sites. In December 2007, 95% percent of traffic to the site are return visits, not first timers. Facebook also has loyal users because 93% of traffic was also returning visitors.

Another measure of stickiness is how much time people spend on the site.
In December 2007, the average time spent on Bebo averaged a full 30 minutes and 24 seconds. That is a long, long time online.

Tuesday, 18 March 2008

Absolut Vodka Ads







BMW ADS






Captain Abu Raed


Captain Abu Raed is a universal story of friendship, inspiration and heroism set in contemporary Jordan.

Abu Raed is a lonely janitor at Amman’s International Airport. Never having realized his dreams of seeing the world, he experiences it vicariously through books and brief encounters with travelers.

Finding a discarded Captain’s hat in the trash at work one day, he is followed by a neighborhood boy who spots him wearing it as he walks home. The next morning he wakes up to find a group of neighborhood children at his door, believing him to be an airline pilot. And thus the friendship begins. Happy for the company and attention, he takes the children to colorful places around the world through his fictional stories and inspires them to believe in their own ambitions.

Murad, an angry outsider to the group, vindictively attacks Abu Raed and the sense of hope he instills in the children. In his quest to prove that Abu Raed is a liar and a fake, Murad begins to discover new possibilities in his life. Meanwhile, Abu Raed’s friendship with Nour, a real female pilot, begins to grow as she deals with her own set of pressures from life in modern Amman.

Captain Abu Raed is the story of everyday people intersecting across social boundaries. It is a story of dreams, friendship, forgiveness, and sacrifice.

http://www.captainaburaed.com

Guerilla Marketing